Personal Assistant to CEO, Business Development Manager, General Manager

• Provide high-level personal and administrative assistance to the CEO, managing corporate calendar, incoming/outgoing correspondence, travel arrangements, medical prescriptions, personal errands, aircraft agreements/maintenance, and real estate retreat maintenance.
• Manage office operations, equipment, facilities maintenance/repairs, and HR tasks (employee onboarding and time-off requests).
• Operate Current RMS rental software package to effectively manage inventory and rental operations.
• Manage and maintain company social media profiles (LinkedIn, Facebook, Instagram) and assist in marketing initiatives.
• Collaborate with Technical & Operations Managers to compile accurate client quotes, manage departmental budgets, and oversee financial reporting.
• Serve as primary client liaison, expanding the client base through proactive outreach and ensuring seamless project delivery at live events.

• Served as dedicated administrative assistant supporting 29 Real Estate Agents and office personnel.
• Pioneered new office workflow procedures to enhance operational efficiency and productivity.
• Captured and maintained property listings across major online Property Portals and internal databases.
• Designed and executed targeted marketing strategies, brochures, mail drops, and weekly Mailchimp newsletters.
• Coordinated featured monthly print and digital property advertisements (Bedfordview / Edenvale News).

• Identified new business opportunities, conducted organization outreach, and arranged client rapport meetings.
• Developed client quotes, tailored proposals, and growth strategies to expand market reach and sales revenue.
• Managed social media marketing campaigns (Facebook & Instagram), creating custom advertising content.
• Trained and coached team members to achieve operational and sales performance goals.

• Directed full office operations, optimized budgets, maintained health & safety compliance, and directed performance evaluations.
• Established organizational policies and operational processes to drive employee productivity and professional growth.
• Managed recruitment, staff onboarding, financial performance evaluations, and executive reporting

• Oversee daily business operations, revenue growth strategies, financial data analysis, and
• budget execution.
• Recruited, trained, and mentored junior management and operational staff to optimize overall productivity.

• PA Responsibilities: Managed manager's diary, travel, client queries, minute-taking, reporting, and office filing systems.
• Sales & Fleet Management: Canvassed construction sites, secured hire contracts for Skid Steer Loaders & Telescopic Handlers, and managed fleet maintenance/breakdowns.
• HR & OHS Compliance: Managed 15 machine operators (24/7 on-call duty), overseeing recruitment, contract terminations, and safety compliance according to OHS standards.

• Managed key accounts including Coca-Cola and 27 Nampak Divisions, briefing graphic designers and meeting strict publication deadlines.
• Project managed major promotional events from conception to completion.
• Handled corporate diary management, promotional item procurement, and print/broadcast media list compiling

Personal Assistant to Director - The Tin Shack / The Write Agency / The Red Phone
Oct 2002 – Jul 2006

• Managed administration, quotations, debtors, supplier sourcing, corporate gifts, and director diaries.
• Coordinated corporate lunches, year-end functions, and golf days.

Previous Role:

Administration Manager - TCS Freight (Cross border Haulers)

Mar 2000 – Sep 2002

• Managed debtors invoicing, subcontractor payments, petty cash float (R5,000 & $3,000), and border trip documentation.
• Liaised with clearing agents, tracked freight shipments, and updated clients on delivery progress.